What is "Link URL" and "Page URL"?
Link URL is the internet address to the page that you want your banner to point to when someone clicks on it. It should look similar to this: http://www.you.com/ . Page URL is the internet address to the page that you will be pasting the banner HTML banner code on, like your home page. It should look similar to this: http://www.you.com/index.html .
The difference with he Page URL is that the actual file name of the page the code is going on is included in the Page URL. This way our program can check to see if the Html code has been placed so that your membership can be activated.
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What is my banner's URL?
It is the internet address that points to your banner art work. Find out the exact location of your banner art on your server. It should look similar to this: http://www.you.com/yourbanner.gif. Then verify it by loading the URL in your web browser. It if shows up then you are ready to put that URL in the banner submission form under "Banner URL"
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What is a good banner location?
It would be a place on your home/main page where the majority of the traffic to your site will be able to see the banners presented there. Think of where you would like your own banner displayed. Then be courteous to other members and put the banner HTML code in that location. Banners at the bottom of the page or in a obscure location on your web site will not help you earn credits and promote your web site through the exchange.
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How much display space should I plan on for banners on my page?
Plan on 400x40 pixels (5.556 by .556 inches) of space for your banner and at least 30 pixel (paragraph) spacing top, bottom and sides. It is best to allow more then paragraph spacing for graphics. Studies have show that at least 50 pixels of spacing should surround a graphic on your page. This way the page will not look cluttered and the eye will won't be distracted away from your graphics.
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How long does it take to post my banner after it is submitted?
Posting of your banner will take between 1 and 24 hours. Paste the code on your page as soon as possible because we check each membership to make sure that the HTML code has been included on the site.
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What do terms like "impressions", "Click-through hits" and "ratio of hits or click rate" mean?
Impressions are the number of times your banner has been displayed on other members' sites. Click-through hits are the number of times someone has seen your banner on a member's site and clicked on it to visit your site. Ratio of hits or "click rate" is the number of your banner impressions divided by the number of hits, telling you a percentage based on how many hits you are getting per 100 banner impressions.
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Can I submit extra pages besides my main page to your service?
Since we give you 5,000 free credits to begin your membership, we only allow one membership per site. You may use the Multi-code feature to generate extra HTML code that will allow you to track statistics for each page you place the code. If you have two or more unrelated sites, you are welcome to submit memberships for them with their own unique banner.
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What is the HTML code?
When you submit your membership, we email you a short piece of HTML code that you will place on your main web page in a good location. You can identify it by looking for the phrase "BEGIN BANNER CODE" at the top of the code. Please do not modify this code because it will affect your credits. This code displays members banners across the Global Trade Banner network. It is the heart of the system and must be placed on your web site to keep your membership active.
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I lost my HTML code, how can I replace it?
Yes, go to "Member Services" off the banner home page. In the member statistics form enter your account number and password and click on "Get Stats". You code will appear on the next page along with your membership statistics. If you have lost your account number or password, Use the Lost Password Finder.
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Can I submit more than one banner?
Only if the banner is for a new site that is unrelated to your current membership. At this time we only accept one banner per web site.
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What kind of click rate can I expect?
A 2.5% click rate is the average. If you go to the "Top Ten" page you will see the top ten banners that are receiving the highest rates.
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How can I find out how well my banner is doing?
Go to Member Services. There you will find the member statistics log in. Enter your account number and password and your banner statistics will be displayed.
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How do I submit a NEW banner?
Go to Member Services and click on "Update Profile" at the top of the page. In the "Update Profile Form" that appears, enter the new URL for your new banner and press "Update". The system will grab the new banner art off your server and your banner will be updated.
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How do I change my password, URL, or email address?
Go to Member Services and click on "Update Profile" at the top of the page. In the "Update Profile Form" that appears, enter your old password and new password and press "Update". That is all there is to it.
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I lost my password. What do I do?
No problem! Just use the Lost Password Finder and you will be back in business!
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Do I have any guarantee or assurance that my e-mail address will remain private?
Global Trade Banners does not make available nor do we sell email addresses of members. They are kept as secure as possible and are only used to contact you regarding matters concerning the Global Trade Center
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Can I choose to stop advertising at any time?
Yes, even though we will regret loosing you as a valued member, you may delete your membership in the "Member Update" form.
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How do I ask a question that wasn't answered
here?
Simply e-mail us at banners@tradezone.com. We will promptly answer your questions and provide any assistance we can.
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